欧委会发布AI透明度义务适用指南
SOURCE / EU Digital Strategy-News · Commission publishes guidelines on transparency obligations for providers and deployers of certain AI systems
原文
Commission publishes guidelines on transparency obligations for providers and deployers of certain AI systems
完整原文
Commission publishes guidelines on transparency obligations for providers and deployers of certain AI systems Anonymous (not verified) Mon, 07/20/2026 - 09:08 Today, the European Commission published guidelines to assist providers and deployers of artificial intelligence (AI) systems in meeting the AI Act's transparency obligations, which start to apply on 2 August 2026. Transparency obligations will help people recognise when they are interacting with AI or when content has been generated or altered by AI, reducing the risk of deception and manipulation. The guidelines clarify which providers and deployers must comply with the transparency obligations for interactive AI systems and the marking and labelling of AI-generated content. Under the AI Act, AI providers will have to design AI systems to inform users when they are directly interacting with an AI and they will have to add machine-readable marks to enable the detection of AI-generated or manipulated content. Deployers will also have to inform people when they are exposed to deep fakes, to AI-generated content on matters of public interests without human review or editorial control, and to emotion recognition or biometric categorisation systems. Read the full press release . Find further information: Guidelines on Transparency of AI-Generated Content Questions & Answers: Transparency obligations under Article 50 of the AI Act Fact page Quick Facts: Transparency rules for AI systems Code of Practice on Transparency of AI-Generated Content Related topics Artificial intelligence Related content Policy and legislation 20 July 2026 Guidelines on transparency obligations for providers and deployers of AI systems These guidelines define the scope of transparency obligations for providers and deployers of AI systems under article 50 of the AI Act.
归纳
欧盟委员会7月20日发布指南，协助AI系统提供者和部署者履行《人工智能法》（AI Act）第50条透明度义务；相关义务自2026年8月2日起适用。指南明确交互式AI系统、AI生成或篡改内容的标记与标签适用范围，要求提供者在用户直接与AI互动时作出提示，并加入机器可读标记以便检测。部署者还须就深度伪造、涉公共利益且未经人工审核或编辑控制的AI生成内容，以及情绪识别或生物识别分类系统向相关人员告知。
点评
核心风险是面向欧盟的AI交互、合成内容标记、深度伪造与情绪识别告知义务将从指南转为可执法的合规缺口。
法律视角点评
AI 生成 · 人工审核核心关切
核心风险是面向欧盟的AI交互、合成内容标记、深度伪造与情绪识别告知义务将从指南转为可执法的合规缺口。
法律依据
《人工智能法》第50条，相关透明度义务自2026年8月2日起适用。
实务启示
服务出海客户应先判定其属于提供者还是部署者，再把提示文案、机器可读标记、人工审核记录与告知留痕嵌入上线流程。